Setting up your own event

From a couple of friends to a whole community, local fundraising initiatives for Focus Ireland raise vital funds to help people who are homeless in their areas. If you would like to organise an event on our behalf you need to complete our event authorisation form. Request a form by calling us on 01 8815900 or email events@focusireland.ie  or you can print one here.

Here is some handy advice on running your own event, before you start:

1. Don't go it alone

Gather a group of friends or colleagues who can form the basis of an organising committee.


2. Decide What you Want to Do

Look at our Fundraising Ideas and decide what would appeal most to the people you and the committee know. If your buddies are out in the hills every weekend, maybe a sponsored climb would be more appealing than an expensive black-tie benefit. But if they're all party animals, a cycle ride might not be the way to go!

Rule No. 1: You should be able to name at least 50% of people who you know will take part in/attend the event before you start. Remember, advertising does not sell tickets, even a great idea does not sell tickets. Only people sell tickets.

3. Set a Budget and Goals

Draw up a budget and goals for the event, including gross and net income, number of tickets to be sold, number of raffle prizes to be obtained, etc. Think how much you wish to raise for the charity; ideally your costs should not be more than 50% of what you raise. Think about how you will deal with deposits and up front costs if you will not receive revenue until later - perhaps you could have an 'early-bird' ticket price to encourage people to buy early, or perhaps you need a sponsor.

Decide how many people you aim to attend (remember rule no. 1) and how much you can sell tickets for (or how much you'll expect them to raise). Are there other ways you can raise income, eg. by adding a raffle or auction, or by asking companies or friends to provide cash sponsorship? Then list all the expenses you can think of; rental of a location, invitation/ticket printing, food and drink (including corkage), insurance, flowers, band/disco, transport, etc.

4. Contact Focus Ireland

Contact Focus Ireland for tips on how to organise a successful and fun fundraising event and to obtain an Event Authorisation Form.

5. Draw up a Plan of Action

Draw up a plan of action with action items, a deadline for each action, and a person assigned to each action.
      

ActionBy DateResponsibility
Book venue and entertainment
June 3Jane
Approach five restaurants for gift certs for raffleJune 10Mary and Paul
Organise design and printing of invitesMay 18
Siobhan
Send press release to local paper/radio stationJune 20Peter

6. Anticipate the Worst

Think about what could go wrong and have contingency plans

7. During the event

Plan the event in as much detail as you can, will you need volunteers from the committee to take tickets, sell raffle tickets, make a speech etc? Will you need people to help clean up? This means that things will run smoothly on the night!

8. After the event

How are you going to look after the money you raise and get it to Focus Ireland? (Cheque or bank draft, Safe/Cash Box, Bank Account?)

Don't forget to thank everyone who helped. A phone call is nice, a personal note even better. Please pass on the details of anyone who has helped and donated to us so that we may thank them also.

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